BETTER NATURED

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Mobile Friendly & WCAG Compliant

Part of the digital strategy was ensuring users of all abilities can visit and use websites on any device while delivering an intuitively beautiful user experience.

DRAG

Precise Diagnostics

We employ technologies that deliver product recommendation routines based on customers unique biology, age, demographic and lifestyle factors. For Better Natured, we created a hair color quiz that not only provides accurate color recommendations, but also features the client's own custom shade mixing recommendations. A virtual try-on tool also allows users to discover the right match.

DRAG
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Reporting

For Better Natured, the goal was better understand marketing performance, so we recommended the creation of monthly performance strategy reports. Our analysis identifies ways of optimizing future brand visions, objectives, and performance strategies to maximize marketing budgets and investments best.


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